Soma Intimates: Discover Comfortable, Stylish Bras and Lingerie for 2025

Soma Intimates is a brand that makes women feel comfortable and confident. Since 2004, this Florida-based company has focused on creating lingerie, sleepwear, and loungewear that fit well and feel great. In fact, their mission is simple: design clothes that are stylish, soft, and supportive. Whether you’re looking for a bra that stays in place all day or cozy pajamas for a good night’s sleep, Soma Intimates has something for everyone. So, let’s dive into why Soma Intimates is a go-to choice for women in 2025, and how their products can make you feel amazing.

In this guide, we’ll cover everything you need to know about Soma Intimates. For example, we’ll talk about their popular bras, sustainable fabrics, and their famous bra donation program. Plus, we’ll share a real-life story, a case study, and a chart to help you pick the perfect Soma products. Therefore, if you’re ready to refresh your lingerie drawer, keep reading!

Why Choose Soma Intimates?

Soma Intimates stands out because it focuses on comfort and fit. Unlike some brands that prioritize looks over feel, Soma designs products with women in mind. For instance, their bras are made to support you without digging into your skin. Additionally, they offer a wide range of sizes, from A to DDD, so everyone can find their perfect fit.

Moreover, Soma Intimates is known for its high-quality materials. Their Embraceable® fabric, for example, feels super soft, like a second skin. Also, they use sustainable materials like recycled nylon in some products, which is great for the planet. According to their website, Soma has helped collect over 1.5 million bras for women in need since 2010, showing their commitment to both customers and the community.

The History of Soma Intimates

Soma Intimates started in 2004 with a goal to make lingerie that women love to wear. Founded by women, the brand understands what women need. Consequently, they focus on creating bras and panties that are both pretty and practical. Over the years, Soma has grown into a popular choice, competing with brands like Victoria’s Secret and Aerie. Today, they have stores across the United States and an easy-to-use website, soma.com, where you can shop anytime.

Exploring Soma Intimates’ Product Line

Soma Intimates offers a variety of products, from bras to sleepwear. Therefore, let’s break down their main categories to help you understand what they offer.

Soma Intimates Bras: Comfort Meets Style

Bras are the heart of Soma Intimates’ collection. In fact, they’re famous for their focus on fit. For example, their Enbliss Wireless Bra is a fan favorite because it’s super comfy and fits smoothly under t-shirts. Another popular choice is the Embraceable Perfect Coverage Bra, which has soft cups and adjustable straps for all-day support.

Soma also offers special features like the Vanishing Edge technology, which keeps panties in place without visible lines. Additionally, their bras come in many styles, like push-up, wireless, and strapless, so you can find one for any outfit. According to a review on Whiskey and Lace Blog, the Enbliss Wireless Bra is “insanely comfortable” and perfect for everyday wear.

Soma Intimates Panties: Variety for Every Preference

Soma Intimates has a huge selection of panties, including thongs, bikinis, and boyshorts. For instance, their Modern Sexy Idyllic Lace Cheeky Panty uses 85% recycled nylon, making it eco-friendly and stylish. Moreover, customers love how soft and comfortable these panties are. A review on Soma’s Hookup Blog mentions that their thongs are “so comfortable” and perfect for daily wear.

Soma Intimates Sleepwear and Loungewear

If you love cozy nights, Soma’s sleepwear is a must-try. Their pajamas and loungewear are made with soft fabrics like cotton and modal. For example, the Everstretch Tank Bra Dress is breathable, wrinkle-resistant, and made with 86% recycled polyester. As a result, it’s perfect for lounging or sleeping. Plus, Soma offers multi-buy deals, like 10 panties for $40, which makes stocking up easy.

Real-Life Example: Sarah’s Journey with Soma Intimates

Let’s meet Sarah, a 35-year-old mom of two from Texas. After having her kids, Sarah struggled to find bras that fit her changing body. She often felt uncomfortable in her old bras, which were either too tight or didn’t offer enough support. One day, she visited a Soma Intimates store for a bra fitting. The staff was friendly and helped her find the right size. Sarah tried the Embraceable Tailored Push-Up Bra and loved how it felt soft yet gave her a confident lift.

Since then, Sarah has become a loyal Soma customer. She also joined their bra donation program, giving her old bras to women in need. “It feels good to declutter and help others,” Sarah says. Her story shows how Soma Intimates can make a real difference in comfort and confidence.

Case Study: Soma Intimates’ Bra Donation Program

Soma Intimates isn’t just about selling lingerie; they also care about giving back. Their bra donation program, partnered with I Support The Girls, has collected over 1.5 million bras since 2010. This program helps women who are homeless or escaping domestic violence by providing them with new or gently used bras.

In 2023, Soma ran a campaign where customers could donate bras at any store and get $10 off a new bra. According to a post on Bay Area Fashionista, this initiative is a great way to support women in need while refreshing your lingerie drawer. The program is simple: bring your bras to a Soma store, and they’ll donate them to shelters across the U.S. and beyond. As a result, Soma’s program not only helps the environment by reducing waste but also empowers women in tough situations.

Why Soma Intimates Stands Out in 2025

Soma Intimates is a top choice for many reasons. First, their focus on fit makes shopping easy. For example, their stores offer personalized bra fittings, which 80% of women need since they wear the wrong size. Second, their sustainable practices, like using recycled materials, appeal to eco-conscious shoppers. Third, their rewards program, Soma Rewards+, lets you earn points for discounts and free shipping on orders over $75.

Additionally, Soma’s customer service is a big plus. Reviews on Trustpilot give them a 3.3-star rating, with many praising their helpful staff. However, some customers have noted issues with shipping delays, so it’s wise to order early during busy sales.

Soma Intimates’ Commitment to Sustainability

Soma Intimates cares about the planet. For instance, their Embraceable® Enchanting Lace Demi Bra uses 85% recycled nylon, which saves resources and reduces landfill waste. Similarly, their digital printing process cuts down on water and energy use. According to a 2023 Earth Day post on Soma’s website, they’re working toward more eco-friendly designs. Therefore, choosing Soma means supporting a brand that cares about the environment.

How to Shop Smart at Soma Intimates

Shopping at Soma Intimates is easy, but here are some tips to save money and get the best experience:

1. Join Soma Rewards+: Sign up on soma.com to earn points and get a birthday discount.
2. Check the Sale Section: Soma’s website has a sale page with discounts up to 50% off.
3. Use Promo Codes: Sites like Who What Wear offer codes for 20% off or free shipping.
4. Visit for a Bra Fitting: Book a fitting at a Soma store to find your perfect size.
5. Donate Bras: Get $10 off a new bra by donating old ones.

Soma Intimates Product Comparison Chart

Here’s a simple chart to help you choose the right Soma bra for your needs:

Bra Style	Best For	Features	Price Range
Enbliss Wireless Bra	Everyday wear	Soft padding, wireless, A-DDD sizes	$29–$50
Embraceable Tailored Push-Up	Low necklines, confidence boost	Push-up pads, soft fabric	$40–$60
Vanishing Back Bra	Smooth look under clothes	Vanishing Edge, underwire	$45–$65
Lightly Lined Perfect Coverage	Dresses, low-cut tops	Adjustable straps, light cups	$35–$55

This chart makes it easy to see which bra fits your style and needs. For example, if you want something comfy for daily wear, go for the Enbliss Wireless Bra.

FAQs About Soma Intimates

What makes Soma Intimates different from other lingerie brands?
Soma focuses on comfort, fit, and sustainability. Their bras are designed to feel soft and supportive, and they offer free fittings to ensure the right size.

Does Soma Intimates offer free shipping?
Yes, Soma provides free shipping on orders over $100. If you sign up for their newsletter, you can also get free shipping on bras.

Can I return items to Soma Intimates?
Yes, Soma accepts returns within 60 days if items are unworn and have tags. However, final sale items and gift cards cannot be returned.

How does the Soma bra donation program work?
Bring new or gently used bras to any Soma store. They’ll donate them to I Support The Girls, and you’ll get $10 off a new bra.

Are Soma products eco-friendly?
Many Soma products, like the Embraceable® Enchanting Lace Demi Bra, use recycled materials like nylon and polyester to reduce environmental impact.

Conclusion

Soma Intimates is more than just a lingerie brand—it’s about making women feel comfortable, confident, and cared for. With their wide range of bras, panties, and sleepwear, you’re sure to find something that fits your style and needs. Moreover, their commitment to sustainability and community support, like the bra donation program, makes them a brand you can feel good about supporting. So, whether you’re shopping online at soma.com or visiting a store for a fitting, Soma Intimates has you covered. Check out their sale section, join their rewards program, and treat yourself to lingerie that feels as good as it looks!